The new Cleeng Portal in action: NHRA and IMG Academy cases

Dimitar Serafimov | Tue Feb 28 2017 | Cleeng News

NHRA All Access - powered by Cleeng

We have announced the Cleeng Portal 2.0 and its features in one of our previous blog posts. Now, let's see how it looks in a live environment, and how some of our clients are using it to sell live and replay video. Improved user experience, video categorization, previews, and articles are some of the new features in this last release.

This video is a nicely summarizes the full capabilities of Cleeng Portal. After that, we'll see how two Cleeng clients put it in action.


NHRA All Access

The National Hot Rod Association (NHRA) brings live video streams from NHRA Mello Yello Drag Racing Series events to their fans using internet-connected devices (including Roku), and mobile devices.

They use Cleeng Portal to broadcast live, full-day video from NHRA Mello Yello Drag Racing Series along with all the recorded races as on-demand replays. Their viewers can also watch racing classes including Top Fuel Dragster, Funny Car, Pro Stock, and Pro Stock Motorcycle (see cover image above).

IMG Academy

IMG Academy is a boarding school and sport training destination in Bradenton, Florida, United States. It offers an integrated academic and athletic college preparatory experience across eight sports – baseball, basketball, football, golf, lacrosse, soccer, tennis, and track & field and cross country. Similar like NHRA, IMG Academy is using the new Cleeng Portal to stream live and on-demand sporting events on web and mobile devices.


What's new in the latest Portal version?

Below, we'll list the features that we introduced in the latest release of Cleeng Portal. All these new improvements aim to significantly improve the user experience and engagement with fans.

Streamlined in-page experience

Adding the countdown, the detailed information about the pending events and the CTA button makes the Portal home page much bolder and clear.

Cleeng Portal new UX on home page


Video previews

Publishers can now simply add a YouTube teaser to their event and it will directly play on the Portal via the YouTube player.

Cleeng Portal - preview video teaser

Video categories and filtering

The new video listing feature allows easy and quick categorization of the content and additional filter option.

Cleeng Portal - Video categories


The new Portal allows the publishers to create and publish articles. Sharing stories about upcoming and recent events are important for the fans.

Cleeng Portal - articles

Other features that are worth mentioning:

  • Social commenting
  • Article editor for SEO
  • Portal management settings.

Interested in learning more about Cleeng Portal?

Cleeng SRM Product